Easy way of Fitness
让运动更简单
Company Profile
企业概况
ag真人平台官方体育,国内领先的科学运动服务商,创立于 1996 年,2020 年在上海证券交易所主板上市(股票代码:605299.SH)。2017 年,ag真人平台官方被国家体育总局评为“国家体育产业示范单位”;2017-2023 年,ag真人平台官方连续七年获评“中国轻工业健身器材行业十强企业”。
SHUA, a leading Scientific Fitness Service Provider in China, was founded in 1996. It Listed on the main board of the Shanghai Stock Exchange in 2020 (stock code: 605299.SH). In 2017, SHUA was honored as "National Sports Industry Model Company" by the General Administration of Sport of China. From 2017 to 2023, SHUA was awarded as the "Top 10 Chinese Light Industry Fitness Equipment Companies" for seven consecutive years.
ag真人平台官方秉承''让简单运动融入每个人的生活”的使命,推广''科学运动”品牌定位,坚持为家用、商用、户外等场景提供专业、智能的健身解决方案,产品涵盖家庭健身、商用健身、全民健身、体能训练、校园体育、康养健身等解决方案的产品和ag真人平台官方健身服务、培训服务、商业空间道具等领域,让科学运动服务覆盖全场景、全人群。一直以来,ag真人平台官方积极推进数字化转型,致力于打造''硬件+软件+课程内容+专业健身教练”的健身平台,全球业务已覆盖70多个国家和地区,建立了近千家线上线下销售和服务一体化渠道。
SHUA adheres to the mission of ''bring easy way of fitness into everyone's life”, promotes ''scientific fitness”brand position, and provides professional and intelligent fitness solutions for home, commercial and outdoor space. The products cover solutions for home fitness, commercial fitness, public fitness, physical training, campus sports, health and wellness, as well as SHUA fitness services, training services, and commercial space properties. This ensures that scientific sports services are provided across all scenarios and for all demographics. SHUA always actively promotes digital transformation, and is devoted to building a fitness platform with "hardware, software, course content and professional fitness coaches" and providing comprehensively all-scenario intelligent and all-age fitness solutions. And now, it has established global business covering more than 70 countries and regions, and nearly a thousand online and offline sales and service integration channels.
多年来,ag真人平台官方坚持“产品智能化,运动娱乐化、运动科学化”的发展思路,以用户为中心,牵引产品创新研发。公司与上海体育大学、北京体育大学、郑州大学体育学院、美国运动医学学会 ACSM、华夏运医研究院、南德认证检测等国内外权威机构及专家合作,成立国家级先进实验室。2023 年,ag真人平台官方与中国体育科学学会达成为期三年的战略合作,并成为第十三届全国体育科学大会主赞助商,共同致力于运动科学和产品创新研究。目前ag真人平台官方取得国家专利技术近 360 项,并主导、参与近 40 项国家及行业标准制定。
Over the years, SHUA follows the development philosophy of "intelligent products, sports entertainment, and scientific fitness". With a user-centric approach, SHUA has been driving innovation and research in product development. SHUA has been cooperating with Shanghai sports institute, Beijing sports university, Zhengzhou university sports institute, American society for sports medicine ACSM, Beijing Institute of Sports Medicine, TÜV institution and other overseas, and founded national-level advanced lab for sports science and products research. In 2023, SHUA entered into a three-year strategic partnership with the China Sports Science Society and became the primary sponsor of the 13th National Sports Science Conference. Together, they are committed to research in sports science and product innovation. Currently, SHUA holds nearly 360 national patents and has played a leading and contributing role in the development of nearly 40 national and group standards.
一直以来,ag真人平台官方致力于推动全民健身事业的发展和体育强国梦的实现。2023年,ag真人平台官方中标杭州亚运会运动员村及亚残运会运动员村健身中心运行服务项目;2021至2022年,ag真人平台官方成为''北京2022年冬奥会和冬残奥会官方健身器材供应商”,参与建设三大冬奥村(冬残奥村)健身中心,为来自全球的运动员提供全面的训练保障和服务;2020至2022年,ag真人平台官方成为''国家体育总局冬季运动管理中心指定健身器材赞助商”,积极支持中国冰雪运动发展,帮助中国冰雪健儿不断突破体能创造历史;此外,2013至2016年、2021至2024年,ag真人平台官方与中国奥委会达成八年合作,为中国体育代表团征战索契冬奥会、里约奥运会、平昌冬奥会、东京奥运会以及巴黎奥运会提供专业健身训练装备;2015至2023年,ag真人平台官方成为中国健美协会战略合作伙伴;2017年,ag真人平台官方健身器械成为金砖国家领导人厦门会晤指定产品;2018年,ag真人平台官方与国际中学生体育联合会签订战略合作协议,携手共同推动青少年体育事业发展;2022年,ag真人平台官方签约台球世界冠军潘晓婷为品牌代言人,携手推广科学运动和健康的生活方式。
For a long time, SHUA has been committed to promoting the development of national fitness and the realization of the dream of a powerful sports country. In 2023, SHUA won the bid for the operation service project of Hangzhou Asian Games Athlete Village and Asian Paralympic Games Athlete Village Fitness Center . From 2021 to 2022, SHUA becomes the official fitness equipment supplier for Winter Olympic and Paralympic Games Beijing 2022, providing professional and scientific fitness products and services for the fitness centers of the Winter Olympic Villages (Paralympic Village). From 2020 to 2022, SHUA is the "designated fitness equipment sponsor of Winter Sports Management Center of General Administration of Sport of China", offering the supports for the China Ice Sports development to help the Chinese ice athletes improve their skills . In addition, from 2013 to 2016 and 2021 to 2024, SHUA has been cooperated with Chinese Olympic Committee for eight years, providing fitness equipment for China Delegation to win 2014 Sochi Winter Olympics Games, 2016 Rio Summer Olympics, 2018 Pyeongchang Winter Olympics, Tokyo 2020 Olympic Games and 2024 Paris Olympic Games. From 2015 to 2023, SHUA becomes the partner of Chinese Bodybuilding And Fitness Association. In 2017, SHUA fitness equipment became the designated product for the BRICS Summit in Xiamen. In 2018, SHUA signed a strategic cooperation agreement with the International Sports Federation for Middle School Students to jointly promote the development of youth sports. In 2022, SHUA signed a contract with Pan Xiaoting, the world champion of billiards, to promote scientific sports and a healthy lifestyle.
自创办以来,ag真人平台官方积极履行企业社会责任,推广科学运动理念。多年来,ag真人平台官方及其控股股东向晋江市慈善总会、泉州台商投资区慈善总会、中华全国体育基金会等慈善机构及单位捐赠资金及健身器材物资,至今ag真人平台官方慈善基金规模超5000万元,通过开展“科学运动 舒展童心”、“公益健康跑”、“奥运健儿公益服务大行动”等公益活动及体育扶贫项目,帮助许多青少年享受运动的快乐,健康成长。
Since its inception, SHUA actively fulfill corporate social responsibility, promote the concept of scientific movement. Over the years, SHUA and its share holders donated money and fitness equipment and other goods to China sports foundation, Jinjiang Charity Federation, Quanzhou Taiwan Investment Zone charity federation and other charities and institutions. And now, SHUA charity foundation worth more than 50 million yuan, supporting public welfare activities and sports poverty alleviation projects, such as "Public Health Run" and "Olympic Athletes Public Service Act", and helping teenagers enjoy fitness and grow health.
未来,ag真人平台官方将一如既往地积极响应国家“加快体育强国建设,促进全民健身发展”的号召,以“精产品、强品牌、深渠道、高效率”四大战略抓手为工作提升方向指引,提速发展、科学瘦身,加快品牌国际化进程,力争早日成为百亿企业。
SHUA will continue to support China's appeal of establishing the strategic target of sports powerful nation and promoting the development of national fitness as always. With the four strategic pillars of “Refine Products, strengthen Brand, Deepen Sales Channel, Enhance Efficiency”, our company aims to accelerate development, streamline operations, expedite the internationalization process of the brand, and strive to become a 10-billion-yuan enterprise .
History
发展历程
在“品牌之都”晋江创办ag真人平台官方,开启跑步机业务。
1996
开设专卖店,行业首创模式。
Opened Shuhua store, the first mode in fitness industry.
1998
行业首家聘请明星(田亮)代言,快速建立品牌认知度.
The first company in fitness industry chose the athlete&actor, Tian Liang, as a spokesman, to quickly build brand recognition.
2005
震撼成都体博会,“普及风暴”席卷家庭跑步机热潮,评获“中国十大体育用品品牌”。 Shocked Chengdu Sporting Show, wave of home treadmill popularity, title of ”China’s Top 10 Brand Sporting Goods”.
2006
“ag真人平台官方”商标经国家工商行政管理总局认定为“中国驰名商标”。
Shuhua was recognized as “Famous Trademark of China” by SAIC
2007
开启电商业务,行业首家线上线下同步销售;荣获高新技术企业证书。
Started e-commerce business, and became the first fitness company which sold products online and offline;Won the high-tech enterprises Certification.
2009
2010年,ag真人平台官方按摩椅成为亚运“中国之家”选定健身器材;同年5月,ag真人平台官方荣获“中国体育用品二十强”。
Massage Chair was appointed fitness equipment for “The Home of China” In May, SHUHUA was honored as ”China’s Top 20 Sports Goods Enterprise”
2010
公司斥巨资签约国际巨星——陈道明先生作为ag真人平台官方·欧塔库按摩椅产品形象代言人。
SHUHUA signed International star--- Chen Daoming as brand endorser for massage chair.
2011
ag真人平台官方与中国奥委会达成战略合作关系,成为2013--2016中国奥委会供应商。同年,ag真人平台官方携手北京体育大学建立跑步研究中心。
Cooperation with Chinese Olympic Committee, SHUHUA became COC official supplier during 2013-2016. Additionally, SHUHUA established Running Search Center with Beijing Sport University.
2013
全民健身上升为国家战略,感受体育产业大趋势,启动产品智能化发展; ag真人平台官方健身器材入驻索契冬奥会“中国之家”,由此拉开ag真人平台官方奥运营销的序幕。
As national fitness had become a national strategy, with the sense of general trend in the sports industry, Shuhua started the intelligent development about products; SHUHUA gym equipment entered “The Home of China” in Sochi Winter Olympic Games, opening the Olympic marketing ceremony.
2014
联合中国健美协会,共同研发符合亚洲人体工学的专业器材产品。
By working with the Chinese Bodybuilding Association, Shuhua developed Asia-ergonomic professional fitness equipment.
2015
2017年,ag真人平台官方健身器材入驻厦门金砖国家领导人会晤,并成为厦门金砖会晤指定健身器械。X6豪华智能家用跑步机荣获中国好设计金奖。
2017, Shuhua fitenss equipment presented itself in Xiamen as the designated fitness equipmentof Xiamen BRICS summit. X6 luxurious home use treadmill won gold award of China Good Design.
2017
2017至2018年,ag真人平台官方连续两年以第一名入围年度“中国轻工业健身器材行业十强企业”;2018年,ag真人平台官方入驻平昌冬奥会“中国之家”,同年荣获“中国健身器材行业最具影响力品牌”。
From 2017 to 2018, Shuhua was named the "Top 10 Enterprise of Body Building Equipment Industry in China Light Industries " for the second consecutive year. In 2018, Shuhua was equipped in the "China House" in the Pyeongchang Winter Olympic Games,and was named "the most influential Brand in China Fitness equipment Industry".
2018
成为2019-2021年国际中学生体育联合会赞助商。
To be the sponsor of the International School Sport Federation from 2019 to 2021.
2019
成功在上交所A股主板挂牌上市,成为当年国内唯一一家上市体育公司。
Listed on the A-share main board in the Shanghai Stock Exchange.
2020
成为北京2022年冬奥会和冬残奥会官方健身器材供应商。
To be the official fitness equipment supplier for the Beijing 2022 Winter Olympic Games and Winter Paralympic Games
2021
发布2030战略规划,力争2030年成为百亿企业;签约世界冠军潘晓婷为品牌代言人,携手推广科学运动。
Shuhua sports releases the 2030 strategy to become an enterprise with ten billion revenue in 2030. Shuhua signed a contract with Pan Xiaoting, the world champion of billiards, to promote scientific sports.
2022
成为中国体育科学学会战略合作伙伴,以及第十三届全国体育科学大会主赞助商
Becoming a strategic partner of the China Sport Science Society and the main sponsor of the 13th National Sports Science Conference.
2023
品牌中文“ag真人平台官方”寓意“舒展活力,强健中华”,表达了为中华健儿提供卓越健身器材的强烈愿望以及“有健康,更快乐”的品牌理念。商标标志以“华”字首写字母的合理变形为主要形象和特征,整体大方而不失严谨,传达ag真人平台官方人文、科技化的设计理念。字母棱色、曲线方与圆的巧妙运用,显现一个飞奔的运动“人”形象,象征ag真人平台官方在品牌发展道路上不断飞跃与前进。
SHUHUA means showing vitality and strengthening Chinese, which express the desire of offering brilliant fitness equipment and idea of health and happiness. First letter of HUA changed reasonably as product logo, delivering the design of humanities and technicalization. The color of letter, ingenious combinations of square and round curves, appears the image of dashing runner, symbolizing the constant development of SHUHUA brand
使命: 让简单运动融入每个人的生活
Mission: Bring easy way of fitness into everyone's life
愿景:成为简单运动、健康生活的缔造者
Vision: Become the creator of easy fitness and healthy life
战略主旨:提速发展,科学瘦身
Strategy principle:Rapidly development, scientifically reduce costs
战略目标:力争2030年成为百亿企业
Strategy target:To become an enterprise with ten billion revenue in 2030
在企业管理方面,公司重视企业的科学管理,“内强素质、外塑形象”,着重在企业发展、管理方面力求创新、提高、精心运作。科学的管理体系,塑造了优秀的管理团队,公司聘请了一批富有朝气和专业技术水平的资深工程师、管理师、本科生、专科生作为公司管理阶层,储备了充足的后备管理队伍,以组织推动管理提升、6S现场管理、目标管理。
SHUHUA pays attention to scientific company management, improving the inside and outside of company image, especially in company development and innovative, efficient management. Enterprised and experienced engineers, managers and undergraduates, as management, joined SHUHUA. Those teams enhance management improvement, 6S spot management and goal management.
企业以人为本,ag真人平台官方一贯坚持企业的人性化管理,致力于员工福利待遇的改善提高,重视对员工各项技能的培训,在企业内部营造浓厚的学习氛围,增强了企业的凝聚力。同时专业的设计、开发、生产、检测、销售、服务、管理人才遍及每个工作岗位。且提供员工出国考察、学习、交流的机会,使之开扩视野,自身得以不断提升。
In addition to people oriented, humanized management, SHUHUA constantly improves the benefits of employees and place importance on employees’ skills training, creating learning environment and strengthening enterprise cohesiveness. Different talents qualified design, R&D, production, inspection, sales, service and management positions. What’s more, employees have opportunity to survey, study and exchange abroad, broadening mind and enriching themselves.
庞大的销售网络以及健全的售前、售中、售后服务系统;
完善的供货网络,保证产品安全、快捷的到达客户现场;
专业的市场营销团队与各地市场严密接轨,使整个营销流程顺畅运行;
高素质的销售队伍随时为您提供专业、优质的服务。
Nationwide sales networks and comprehensive service system before sale, selling and after-sales
Complete supply networks make product reach customers safely and quickly
Professional marketing team coordinates with local market frequently, ensuring the smooth market process.
High qualified sales team provides clients with professional and best service.
售后服务网络遍布全国,使产品的维护等安全有可靠的保障;专门的售后服务中心及全国免费服务电话接受来自全国各地信息,并提供优质服务。
Nationally service networks guarantee the product maintenance service timely.
Specialized after-sales service center and national free tolls offer best service.
积极响应《全民健身工程计划》,以“传播健康,造福人类”为社会使命。
SHUHUA positively responds to National Fitness Project Plan, spreading idea of health and wellbeing of human beings.
品牌:年轻、进取、富有激情的“科学运动”品牌;
Brand: new, enterprised, passionate scientific fitness brand
研发:拥有强大的科研队伍及技术、设计创新能力,通过人体工程学、生物力学等原理引领潮流时尚的设计能力;
R&D
SHUHUA has powerful R&D teams with ability of technology and design innovation, leading design style by Human engineering and Biomechanics.
Sports Science History
运动科学历程
2014年 推出触屏智能跑步机
2014
2015年 推出app智能互联跑步机
2015
2016年 推出全球首款微信互联跑步机; 推出商用健身房智能管理系统wefit;
2016
2018年 推出全民健身智能系统; 推出阿里智能语音跑步机;
2018
2019年 推出华为运动健康 互联智能跑步机
2019
2020年
推出校园体育智能管理平台;
推出中高考体测跑步机;
ag真人平台官方运动APP全新升级并推出课程教学等内容服务;
2020
2021年 推出速度与力量反馈系统
2021
2022年
X 系经典畅销机型推出全新大屏智能跑步机X5 Pro
2022
Product Intelligence
产品智能化
Sports Entertainment
运动娱乐化
ag真人平台官方致力于将先端智能科技融入运动健康领域,把传统健身升级为更具可玩性的互动体验,充分激发身体活力,为用户带来更多精彩。集智能设备、硬件器材、丰富游戏场景和课程内容于一体、更多互动玩法带动每个伙伴一起热汗,让运动更有趣、便捷和高效。
Sports Scientization
运动科学化
持续推进技术创新:亚洲人体工学研发设计、拥有专利技术近360余项
整合全球专家资源:多年来,与上海体育大学、北京体育大学、成都体育学院、郑州大学体育学院、中国体育科学学会、美国运动医学会ACSM、南德认证检测等机构及多位专家、健美冠军展开合作
夯实业界专业实力:福建省省级企业技术中心;主导、参与40余项国家、行业及团体标准的制定和修订;检测中心荣获CNAS证书
MARKETING SYSTEM
营销体系
SERVICE PLATFORM
服务平台
近1000家销售和服务网点、高效便捷的配送体系,确保服务的效率和及时性。
一站式的配送上门、安装调试和使用指导服务。
定期的上门保养和主动巡检机制,确保设备使用安全、高性能。
COOPERATION
专业合作
中国奥委会
2013-2016年,2021-2024年,ag真人平台官方成为中国奥委会官方健身器材供应商
中国健美协会
2015-2028年,ag真人平台官方成为中国健美协会战略合作伙伴
国际中学生体育联合会(ISF)
2019-2021年,ag真人平台官方成为国际中学生体育联合会赞助商
中国体育科学学会运动医学分会
2019-2023年,ag真人平台官方成为中国体育科学学会运动医学分会企业战略合作伙伴
国家体育总局冬季运动管理中心
2020-2022年,ag真人平台官方成为国家体育总局冬季运动管理中心赞助商
北京2022年冬奥会和冬残奥会
2021-2022年,ag真人平台官方成为北京2022年冬奥会和冬残奥会官方健身器材供应商
郑州大学体育学院
2020-2025年,ag真人平台官方成为郑州大学体育学院战略合作伙伴
华夏运医研究院
2023-2026年,ag真人平台官方成为华夏运医研究院战略合作伙伴
中国体育科学学会
2023-2026年,ag真人平台官方成为中国体育科学学会战略合作伙伴
Responsibility
社会责任
《2023年污水检测结果》
公司拥有一套完整的污水处理系统,项目废水经处理达标后排入市政污水管网,执行《污水综合排放标准》(GB8978-1996)表4三级标准及《污水排入城市下水道水质标准》(GB/T31962-2015)表1B等级标准,所排放废水符合污水排放标准,包括PH、SS、CODcr、BOD₅、LAS等
序号 | 项目 | 检出限值 | 2023年实际 |
---|---|---|---|
1 | pH(无量纲) | 6~9 | 7.0-7.0 |
2 | 悬浮物 | 400 | 12 |
3 | 化学需氧量 | 500 | 24 |
4 | 五日生化需氧量 | 300 | 4.9 |
5 | 阴离子表面活性剂 | 20 | 0.13 |
6 | 氨氮 | 45 | 0.188 |
7 | 总铅(μg/L) | 100 | 20.9 |
8 | 总铜 | 2 | N.D. |
9 | 总锌 | 5 | 0.39 |
10 | 总镉(μg/L) | 50 | 4.4 |
11 | 总镍 | 1 | 0.174 |
12 | 总汞(μg/L) | 5 | N.D. |
13 | 氟化物 | 20 | 3.18 |
14 | 六价铬 | 0.5 | N.D. |
15 | 石油类 | 15 | 0.65 |
16 | 总铬 | 1.5 | N.D. |
17 | 总氮 | 70 | 5.38 |